Event: D.C. Planner Dinner
Targeted Planner Outreach & Guest Recruitment
Trove developed a comprehensive list of planners based in the DMV area and executed a
multi-touch invitation strategy. This included several rounds of invitations and reminders,
resulting in 19 RSVPS from key organizations in the region.
Planner Guide Design & Production
Trove designed, printed, and bound custom planner guides for distribution at the dinner,
providing a polished takeaway that reinforced Visit Ithaca's meeting -focused offerings.
Guest Bio Reference Document
To support the Visit Ithaca team's networking efforts, Trove compiled a detailed Guest Bio
reference document
, allowing for informed engagement and strategic relationship -building
during the event.
12
